world of warcraft

Blizzard Confirms Microtransactions in World of Warcraft

It was only last week we learned that developer Blizzard has been kicking around the idea of adding an in-game store to its ever-popular MMO World of Warcraft. Today, the company officially confirmed that microtransactions will be coming to the MMO in both Western and Asian regions.

This has sparked some hesitancy on behalf of the game’s dedicated player base, as some fear this could lead to the allowance of purchasing convenience-based items that could potentially harm the integrity of the game itself. However, community manager Bashiok made it clear that the only items initially available to purchase for Western players will be extras such as pets and mounts. See his full statement below:

Thanks for all the feedback so far, everyone. We’re still pretty early in the exploration process, but we did want to go into more detail about our rationale for introducing an in-game store, as well as provide some insight into what you might ultimately see available there.

For players who are already interested in the in-game items we offer, such as Pet Store pets and mounts, the benefits of an in-game store are pretty clear. We think everyone would appreciate the convenience of being able to make such purchases without having to leave the game, and ultimately that’s our long-term goal for the system, though there’s quite a bit of work involved in retrofitting those existing items into the new system. 

First, we’ll be testing the in-game store with some new kinds of items we’re looking into introducing (in Asian regions, at the outset) based on player feedback: specifically, an experience buff to assist with the leveling process, as well as an alternate way to acquire Lesser Charms of Good Fortune. We’ve had a lot of requests from players in different regions for convenience-oriented items such as these, and as with other new ideas we’ve introduced as WoW has evolved—including Pet Store pets, mounts, and more—your feedback plays a hugely important part in determining what we add to the game.

Ultimately it’s still too early in the process to make any final determinations about our plans, but in the meantime, we hope you’ll check out the in-game store once it’s implemented on the PTR and let us know what you think.”

(Thanks Eurogamer)