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Ubisoft Shows Impressive Sales Figures For 2012-13 Fiscal Year

Ubisoft has just released its sales figures for the 2012-2103 fiscal year, and their stockholders are likely smiling.  Full-year sales for 2012-13 totaled €1,256 million (about $1,614,374,949), up 18.4% compared with the €1,061 million (about $1,363,698,074) recorded for 2011-12.  Note that these aren’t proft, but gross income.  The 18.4% jump is impressive no matter how you look at it.  Ubisoft CEO Yves Guillemot had this to say about the increase:

In 2012-13 our financial performance outstripped the targets that we had announced a year ago, notably with non-IFRS operating income up 79% and higher-than-expected cash generation. The expertise and talent of our teams enabled Ubisoft to manage the year’s difficult market conditions and the drop in the casual segment remarkably well. In addition, the success of Far Cry 3 confirmed our strong comeback in the major segment of shooter games.

He also goes on to hint that things could be even brighter in this year, with a new Assassin’s Creed coming, Rayman Legends on the way and the much-hyped Watch Dogs slated for release.

We began fiscal 2012-13 with two major franchises: Assassin’s Creed and Just Dance. Twelve months later, we have substantially extended our reach by establishing Far Cry as another major franchise, building upon the great potential for our newest brand, Watch Dogs, and making our online/digital segment an increasingly significant part of our business,’ Guillemot said.

That last part is particularly interesting.  Will Uplay become an even bigger part of Ubisoft’s strategy?  DO they plan on making their own waves withing the online space?  Only time will tell, but Guillemot concluded with some strong hints towards that possibility.

A new console cycle is beginning and it will offer players an unrivaled experience. They will see a major leap in quality with an extraordinary level of immersion as well as the incorporation of all of the innovations developed in recent years in online and social
games, giving players the opportunity to create their own experiences and share them within their communities. In order to reap the full benefit of the strong growth expected from the launch of these new consoles, we are integrating into our next blockbusters all of the expertise we have built up over recent years through our online games such as Settlers Online, Trackmania, Howrse and Trials Evolution, as well as our online services platform Uplay which offers us a strategic link with players.”

Click here for the full press release.



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